Our 70th Business Breakfast: How print automation enables successful digital change

Our 70th Business Breakfast: How print automation enables successful digital change​

The head of foryouandyour-customers in Melbourne
Bernhard Mueller, opened the Business Breakfast and gave a short teaser about our Exploded View model before handing over to our speakers. 

The 70th Business Breakfast, entitled “How print automation enables successful digital change” by for​you​and​your​cus​tom​ers in Melbourne offered guests the opportunity to hear from strategist Robin Pyne about Bunzl‘s digital transformation journey and also from Manfred Heckt who shared priint Group | WERK II‘s automation software which they are bringing to the Australian market.

During our 70th Business Breakfast all participants gained valuable insights into Bunzl’s digital transformation journey presented by our first guest Robin Pyne who is Bunzl’s digital transformation strategist. Our second guest was Manfred Heckt who was managing director of Stibo Systems for 4 years before joining priint Group | WERK II  as they strive to expand their operations in the APAC region. Manfred presented his plans for priint Group | WERK II in Australia and gave a demo of their solution that revolutionises and automates the printing process for businesses.

Bunzl’s Presentation

Robin Pyne started by guiding us through Bunzl’s digital transformation journey and how their digital strategy has been put in place by focusing on customer centricity giving more transparency to their customers. Bunzl is an international distribution and services group that supplies a broad range of non-food consumable products to companies and their future plan is to build a single Bunzl marketplace that will bring all capabilities into one place to facilitate the ordering process for their customers. His strategy was to learn from existing solutions in their businesses and steal with pride. 

priint Group | WERK II Presentation

Manfred Heckt, thereafter, presented the leading priint Group | WERK II software which enables print automation and showed a metro map that highlights all the touchpoints between a customer and different print mediums. He also gave a demo to explain all benefits of integrating their software which brings product data to life in a combination of digital and offline formats with the end goal of optimising their customers’ experience. Guests were able to ask our speakers questions during the presentations and also at the end during refreshments and networking. You can watch the recording of the presentations (above) and don’t hesitate to reach out to us to start a conversation and find out more information.

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Manfred Heckt 

CSO at priint Group | WERK II 

Manfred Heckt as the former Managing Director of Stibo Systems Pty. Ltd., Mr. Heckt resided in Australia for more than 3 years and worked to expand the company and successfully position it with a motivated team and notable partners at well-known large companies from the retail and finance sectors. Additionally, in recent years, he took over the expansion of the South Asian and Oceanian market, including New Zealand as Vice President of the organisation.


Robin Pyne

Digital Transformation Strategist at Bunzl

Robin Pyne is currently the digital transformation strategist for Bunzl Asia Pacific. In an IT career spanning nearly 50 years, Rob has been a CIO for Bunzl Asia-Pac, Transpacific Industries and Amcor. Rob’s role at Bunzl has been to transform the organisation from having no digital strategy at all to turning it into a successful value-adding business focused on the benefits of digital engagement with its customers. Over the past six years, the company has moved from having no automated orders to now more than 75% and is embarking on the next phase of its transformation journey.

Bernhard Mueller 

Bernhard Mueller has over 20 years of experience in supporting organisations in Europe,  Asia and Australia with strategy and delivery of large and complex IT transformation programs.  Bernhard is passionate about helping his customers find and implement better ways to excite their customers in the digital age.

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