“Hear the word or hear the message“ – an interview with Stefan Berner
Stefan Berner is an accredited engineer with a degree from ETH Zurich and has held various roles in IT for 40 years. Four years ago, he wrote about his experience in the book “Information modelling”: A method for improving understanding and accuracy in your collaboration.
As a business analyst and modelling expert at foryouandyourcustomers and developer of the information model, Stefan Berner helps companies take advantage of a wide range of benefits of using correctly modelled information for their own business model. In a recent interview with Hans-Josef Jeanrond and Ursula Moonen from Moonen Communications, Stefan Berner shows the importance of mutual understanding as a basis for cooperation and project success.
According to Stefan Berner, bad software or failed IT projects are rarely the result of the inability of the developers, but rather from a lack of mutual understanding between project participants, clients and users.
This lack of understanding stems from a different interpretation of terms and their embedding in a specific corporate context. As a result, the flow of information within the company is disrupted or even blocked. This in turn leads to high costs in the development of new software, delayed market maturity and a great deal of frustration for all involved.
In an interview with Moonen Communications, Stefan Berner shows how collectively clarifying reality can provide redress.